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Database Governance or Continuous compliance automation?

Hi all

I'd like your honest opinions on something please :) 

We have been looking at the messaging we use across our Database Privacy and Protection tools and I wanted to get your thoughts on what the terms Database Governance and Continuous compliance automation mean to you.
  • Have you heard either being talked about in the industry?
  • Does either resonate more with you, and the privacy and protection challenges you face with databases?
  • What would you expect to hear / read about if the title was focused on Database Governance or Continuous compliance automation ?
  • Do they just sound like made up marketing terms?
 Any thoughts and opinions are much appreciated.

Thanks
Louise
Louise_Domeisen
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  • robrich
    I like the terms you've chosen. They do seem very descriptive and modern. When I'm in this space I often hear the terms Data Access Management or Data Access Governance.  (DAM and DAG respectively.)  Is there benefit to using unique terms or industry standard terms?  I know we got burned by leaning into DLM.
    robrich
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  • Louise_Domeisen
    Thanks @robrich :) We are running a webinar in March to test out the Continuous Compliance Automation messaging to see how it resonates with our wider audience: 
    Can Continuous Compliance Automation transform data protection in your organization?
    Louise_Domeisen
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  • ben_b
    Hi Louise

    I've seen a lot of  over-complicated "data governance" frameworks implemented at companies so for me personally the "governance" term would put me off!

    The main things I would expect the term to encompass would be masking, tracking of changes/deployments (i.e. Ben did an ALTER stored procedure on 1/1/2022), tracking of backups etc.

    The perfect name will probably be clear after people have seen your webinar.:smile:
    Not sure if "Database Compliance Automation" would be worth a shout if it is centered around the database?

    cheers :)
    Ben
    ben_b
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  • Louise_Domeisen
    Thanks @ben_b this is really useful. Yeah we are running the webinar to test out the term and the wording, so will be good to see how it goes :)
    Louise_Domeisen
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  • Dave60103
    In the cloud I have come across GCP Data Loss Prevention and AWS Macie.
    The idea is that these scan your data sources for things that shouldn't be there whether that is PII data, security keys, sensitive identifiers etc.

    Is that the sort of thing you are after?

    These tools can be horrendously expensive so we use them where there really mustn't be sensitive data.
    Dave60103
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